{"id":8171,"date":"2026-05-10T17:49:29","date_gmt":"2026-05-10T15:49:29","guid":{"rendered":"https:\/\/mybox.com\/help\/?post_type=manual_kb&#038;p=8171"},"modified":"2026-06-15T02:08:55","modified_gmt":"2026-06-15T00:08:55","slug":"cum-sa-va-activati-profilul-google-business","status":"publish","type":"manual_kb","link":"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/","title":{"rendered":"Cum s\u0103 activezi un profil Google Business \u0219i la ce trebuie s\u0103 fii atent"},"content":{"rendered":"<div class=\"translation-block translation-block-merged\">\n<p class=\"wp-block-paragraph\">A Google Business Profile helps customers find your business in Google Search and Google Maps. It allows you to display important information such as your address, opening hours, contact details, website, and customer reviews.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Creating and maintaining an accurate business profile can improve your local search visibility and help attract new customers.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Note:<\/strong> Google My Business has been renamed to <strong>Google Business Profile<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Why_Create_a_Google_Business_Profile\" >Why Create a Google Business Profile?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Create_Your_Business_Profile\" >Create Your Business Profile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Verify_Your_Business\" >Verify Your Business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Complete_Your_Profile\" >Complete Your Profile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Add_High-Quality_Photos\" >Add High-Quality Photos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Choose_the_Right_Categories\" >Choose the Right Categories<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Manage_Customer_Reviews\" >Manage Customer Reviews<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Keep_Your_Information_Up_to_Date\" >Keep Your Information Up to Date<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Common_Mistakes_to_Avoid\" >Common Mistakes to Avoid<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Monitor_Performance\" >Monitor Performance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/mybox.com\/help\/ro\/knowledgebase\/how-to-activate-your-google-business-profile\/#Summary\" >Summary<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Create_a_Google_Business_Profile\"><\/span>Why Create a Google Business Profile?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<\/div>\n\n<div id=\"mybox-3729894706\" class=\"mybox-content mybox-entity-placement\"><div class=\"early-access-banner-inpost\">\r\n  <div class=\"banner-left-inpost\">\r\n    <div class=\"icon-box-inpost\">\r\n      <img decoding=\"async\" src=\"https:\/\/mybox.com\/help\/wp-content\/uploads\/2026\/02\/square-info-icon.svg\" alt=\"Info\">\r\n    <\/div>\r\n    <div class=\"text-box-inpost\">\r\n      <span class=\"label-inpost\"><span class=\"translation-block translation-block-banner-text\">Acces timpuriu<\/span><\/span>\r\n      <h4><span class=\"translation-block translation-block-banner-text\">Mai ave\u021bi nevoie de ajutor?<\/span><\/h4>\r\n      <p><span class=\"translation-block translation-block-banner-text\">Contacta\u021bi echipa noastr\u0103 de servicii pentru clien\u021bi.<\/span><\/p>\r\n    <\/div>\r\n  <\/div>\r\n\r\n  <div class=\"banner-right-inpost\">\r\n    <a href=\"https:\/\/panel.mybox.com\/helpdesk2\/v\/list\/\" class=\"banner-button-inpost\"><span class=\"translation-block translation-block-banner-text\">Trimite mesaj<\/span><\/a>\r\n  <\/div>\r\n<\/div><\/div>\n\n<div class=\"translation-block translation-block-merged\"><p class=\"wp-block-paragraph\">An active business profile offers several advantages:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Improves visibility in local search results<\/li>\n\n\n\n<li>Displays your business on Google Maps<\/li>\n\n\n\n<li>Makes it easier for customers to contact you<\/li>\n\n\n\n<li>Allows customers to leave reviews<\/li>\n\n\n\n<li>Provides insights into how customers find your business<\/li>\n\n\n\n<li>Helps improve local SEO performance<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Create_Your_Business_Profile\"><\/span>Create Your Business Profile<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To get started, sign in with your Google account and search for your business name in Google.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If your business does not already exist, select the option to add a new business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You will be asked to provide basic information, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Business name<\/li>\n\n\n\n<li>Business category<\/li>\n\n\n\n<li>Physical address or service area<\/li>\n\n\n\n<li>Phone number<\/li>\n\n\n\n<li>Website address<\/li>\n\n\n\n<li>Opening hours<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Make sure all information is accurate and consistent with the details published on your website and social media profiles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Verify_Your_Business\"><\/span>Verify Your Business<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google requires verification to confirm that you own or manage the business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depending on your business type and location, verification methods may include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Video verification<\/li>\n\n\n\n<li>Phone verification<\/li>\n\n\n\n<li>Email verification<\/li>\n\n\n\n<li>Postcard verification<\/li>\n\n\n\n<li>Search Console verification<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Follow the instructions provided by Google to complete the process.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Verification may take anywhere from a few minutes to several days.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Complete_Your_Profile\"><\/span>Complete Your Profile<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">After verification, fill in as much information as possible.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Add:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Business description<\/li>\n\n\n\n<li>Services or products<\/li>\n\n\n\n<li>Attributes and amenities<\/li>\n\n\n\n<li>Opening hours<\/li>\n\n\n\n<li>Special holiday hours<\/li>\n\n\n\n<li>Appointment links<\/li>\n\n\n\n<li>Frequently asked questions<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Profiles with complete information are more likely to appear in local search results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Add_High-Quality_Photos\"><\/span>Add High-Quality Photos<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Photos help customers understand your business and build trust.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Upload clear, high-resolution images of:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Your storefront or office<\/li>\n\n\n\n<li>Interior spaces<\/li>\n\n\n\n<li>Products or services<\/li>\n\n\n\n<li>Team members<\/li>\n\n\n\n<li>Company logo<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Update photos regularly to keep your profile current.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Choose_the_Right_Categories\"><\/span>Choose the Right Categories<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Your primary category has a significant impact on local search visibility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Select the category that best describes your main activity and add relevant secondary categories when appropriate.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid choosing categories that are unrelated to your business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Manage_Customer_Reviews\"><\/span>Manage Customer Reviews<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Customer reviews influence both your reputation and local search rankings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Encourage satisfied customers to leave reviews and respond to all feedback professionally.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When replying to reviews:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Thank customers for positive feedback<\/li>\n\n\n\n<li>Address negative comments respectfully<\/li>\n\n\n\n<li>Offer solutions when appropriate<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid posting fake reviews or incentivizing customers to leave positive feedback.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Keep_Your_Information_Up_to_Date\"><\/span>Keep Your Information Up to Date<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Regularly review your profile and update it whenever changes occur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pay particular attention to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Opening hours<\/li>\n\n\n\n<li>Phone numbers<\/li>\n\n\n\n<li>Website URLs<\/li>\n\n\n\n<li>Service areas<\/li>\n\n\n\n<li>Business descriptions<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Outdated information can lead to lost customers and negative reviews.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Common_Mistakes_to_Avoid\"><\/span>Common Mistakes to Avoid<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid these common issues when managing your profile:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Using inconsistent business information across different platforms<\/li>\n\n\n\n<li>Selecting incorrect business categories<\/li>\n\n\n\n<li>Ignoring customer reviews<\/li>\n\n\n\n<li>Uploading low-quality or outdated photos<\/li>\n\n\n\n<li>Forgetting to update holiday opening hours<\/li>\n\n\n\n<li>Creating duplicate business profiles<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Monitor_Performance\"><\/span>Monitor Performance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google Business Profile provides insights that help you understand how customers interact with your business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can track:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Search queries used to find your business<\/li>\n\n\n\n<li>Calls and website visits<\/li>\n\n\n\n<li>Direction requests<\/li>\n\n\n\n<li>Photo views<\/li>\n\n\n\n<li>Messages and bookings<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Review this data regularly to improve your local marketing strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Summary\"><\/span>Summary<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A Google Business Profile is one of the most effective free tools for improving your local online presence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Create and verify your profile, complete all available information, upload quality photos, and keep your details up to date.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Regular management and customer engagement can help increase visibility, build trust, and attract more customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","manualknowledgebasecat":[28],"manual_kb_tag":[4331,8202,8203,8204,8205,8206,8207,8208,8209,8210],"class_list":["post-8171","manual_kb","type-manual_kb","status-publish","format-standard","hentry","manualknowledgebasecat-others","manual_kb_tag-google-business-profile","manual_kb_tag-google-maps","manual_kb_tag-google-search","manual_kb_tag-local-search","manual_kb_tag-local-search-visibility","manual_kb_tag-business-profile","manual_kb_tag-business-listing","manual_kb_tag-business-verification","manual_kb_tag-video-verification","manual_kb_tag-phone-verification"],"_links":{"self":[{"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/manual_kb\/8171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/manual_kb"}],"about":[{"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/types\/manual_kb"}],"author":[{"embeddable":true,"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/manual_kb\/8171\/revisions"}],"predecessor-version":[{"id":8173,"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/manual_kb\/8171\/revisions\/8173"}],"wp:attachment":[{"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/media?parent=8171"}],"wp:term":[{"taxonomy":"manualknowledgebasecat","embeddable":true,"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/manualknowledgebasecat?post=8171"},{"taxonomy":"manual_kb_tag","embeddable":true,"href":"https:\/\/mybox.com\/help\/ro\/wp-json\/wp\/v2\/manual_kb_tag?post=8171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}