{"id":9936,"date":"2026-06-07T21:21:37","date_gmt":"2026-06-07T19:21:37","guid":{"rendered":"https:\/\/mybox.com\/help\/?post_type=manual_kb&#038;p=9936"},"modified":"2026-06-07T21:21:38","modified_gmt":"2026-06-07T19:21:38","slug":"how-to-monitor-brand-or-keyword-mentions-online","status":"publish","type":"manual_kb","link":"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/","title":{"rendered":"How to Monitor Brand or Keyword Mentions Online"},"content":{"rendered":"\n<div class=\"translation-block translation-block-merged\">\n<p class=\"wp-block-paragraph\">If you want to track information about your brand, company, products, competitors, or any other topic on the internet, Google&#8217;s <strong>Alerts<\/strong> service can help.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google Alerts monitors content indexed by Google and automatically notifies you whenever new content matching your selected keywords appears in search results.<\/p>\n\n\n\n<\/div>\n\n<div id=\"mybox-4016700691\" class=\"mybox-content mybox-entity-placement\"><div class=\"early-access-banner-inpost\">\r\n  <div class=\"banner-left-inpost\">\r\n    <div class=\"icon-box-inpost\">\r\n      <img decoding=\"async\" src=\"https:\/\/mybox.com\/help\/wp-content\/uploads\/2026\/02\/square-info-icon.svg\" alt=\"Info\">\r\n    <\/div>\r\n    <div class=\"text-box-inpost\">\r\n      <span class=\"label-inpost\"><span class=\"translation-block translation-block-banner-text\">Early access<\/span><\/span>\r\n      <h4><span class=\"translation-block translation-block-banner-text\">Still need help?<\/span><\/h4>\r\n      <p><span class=\"translation-block translation-block-banner-text\">Contact our customer service team.<\/span><\/p>\r\n    <\/div>\r\n  <\/div>\r\n\r\n  <div class=\"banner-right-inpost\">\r\n    <a href=\"https:\/\/panel.mybox.com\/helpdesk2\/v\/list\/\" class=\"banner-button-inpost\"><span class=\"translation-block translation-block-banner-text\">Message us<\/span><\/a>\r\n  <\/div>\r\n<\/div><\/div>\n\n<div class=\"translation-block translation-block-merged\"><p class=\"wp-block-paragraph\">This can be particularly useful for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Monitoring brand mentions<\/li>\n\n\n\n<li>Tracking product names<\/li>\n\n\n\n<li>Following industry trends<\/li>\n\n\n\n<li>Watching competitor activity<\/li>\n\n\n\n<li>Receiving updates about specific topics<\/li>\n\n\n\n<li>Managing your online reputation<\/li>\n<\/ul>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Creating_a_Google_Alert\" >Creating a Google Alert<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Step_1\" >Step 1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Step_2\" >Step 2<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Step_3\" >Step 3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Available_Options\" >Available Options<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Frequency\" >Frequency<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Sources\" >Sources<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Language\" >Language<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Region\" >Region<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Quantity\" >Quantity<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Delivery_Method\" >Delivery Method<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Advanced_Search_Examples\" >Advanced Search Examples<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Monitor_an_Exact_Phrase\" >Monitor an Exact Phrase<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Monitor_Multiple_Keywords\" >Monitor Multiple Keywords<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Exclude_Specific_Words\" >Exclude Specific Words<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Monitor_a_Specific_Website\" >Monitor a Specific Website<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Common_Use_Cases\" >Common Use Cases<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Brand_Monitoring\" >Brand Monitoring<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Product_Monitoring\" >Product Monitoring<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Competitor_Monitoring\" >Competitor Monitoring<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Reputation_Management\" >Reputation Management<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Managing_Existing_Alerts\" >Managing Existing Alerts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/mybox.com\/help\/en\/knowledgebase\/how-to-monitor-brand-or-keyword-mentions-online\/#Summary\" >Summary<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Creating_a_Google_Alert\"><\/span>Creating a Google Alert<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To create a new alert, visit:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>https:&#47;&#47;www.google.com\/alerts\n<\/code><\/pre>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1\"><\/span>Step 1<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sign in to your Google account if prompted.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2\"><\/span>Step 2<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In the search field, enter the keyword or phrase you want to monitor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Examples:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>mybox\n<\/code><\/pre>\n\n\n\n<pre class=\"wp-block-code\"><code>web hosting Romania\n<\/code><\/pre>\n\n\n\n<pre class=\"wp-block-code\"><code>John Smith\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">As you type, Google will display a preview of recent results matching your query.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3\"><\/span>Step 3<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Click:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>Show Options\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">to customize how alerts are delivered.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Available_Options\"><\/span>Available Options<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Frequency\"><\/span>Frequency<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Choose how often you want to receive notifications:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>As-it-happens<\/li>\n\n\n\n<li>At most once a day<\/li>\n\n\n\n<li>At most once a week<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sources\"><\/span>Sources<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Select which content types should be monitored:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Automatic<\/li>\n\n\n\n<li>News<\/li>\n\n\n\n<li>Blogs<\/li>\n\n\n\n<li>Web<\/li>\n\n\n\n<li>Videos<\/li>\n\n\n\n<li>Books<\/li>\n\n\n\n<li>Discussions<\/li>\n\n\n\n<li>Finance<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Language\"><\/span>Language<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Specify the language of the content you want to track.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Region\"><\/span>Region<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Limit alerts to a specific country or region if needed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Quantity\"><\/span>Quantity<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Choose whether you want:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Only the best results<\/li>\n\n\n\n<li>All results<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Delivery_Method\"><\/span>Delivery Method<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Select how alerts should be delivered:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Email notifications<\/li>\n\n\n\n<li>RSS feed<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Advanced_Search_Examples\"><\/span>Advanced Search Examples<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google Alerts supports many of the same operators available in Google Search.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Monitor_an_Exact_Phrase\"><\/span>Monitor an Exact Phrase<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use quotation marks:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>\"mybox hosting\"\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Monitor_Multiple_Keywords\"><\/span>Monitor Multiple Keywords<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use OR:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>mybox OR hosting\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Exclude_Specific_Words\"><\/span>Exclude Specific Words<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use a minus sign:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>mybox -jobs\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Monitor_a_Specific_Website\"><\/span>Monitor a Specific Website<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Example:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>site:example.com mybox\n<\/code><\/pre>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Common_Use_Cases\"><\/span>Common Use Cases<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Brand_Monitoring\"><\/span>Brand Monitoring<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Receive notifications whenever your company name appears online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Example:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>\"mybox\"\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Product_Monitoring\"><\/span>Product Monitoring<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Track discussions about specific products or services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Example:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>\"shared hosting\"\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Competitor_Monitoring\"><\/span>Competitor Monitoring<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Stay informed about competitors&#8217; mentions and announcements.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Reputation_Management\"><\/span>Reputation Management<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Receive alerts when customers, bloggers, or news websites mention your business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Managing_Existing_Alerts\"><\/span>Managing Existing Alerts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You can return to Google Alerts at any time to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Edit alerts<\/li>\n\n\n\n<li>Change delivery frequency<\/li>\n\n\n\n<li>Update keywords<\/li>\n\n\n\n<li>Delete alerts that are no longer needed<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Summary\"><\/span>Summary<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google Alerts is a free monitoring tool that automatically tracks new content indexed by Google and notifies you when keywords of interest appear online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To get started:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Visit Google Alerts.<\/li>\n\n\n\n<li>Enter a keyword or phrase.<\/li>\n\n\n\n<li>Configure the alert options.<\/li>\n\n\n\n<li>Create the alert.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Once configured, you&#8217;ll receive notifications whenever new content matching your selected criteria appears in Google&#8217;s index.<\/p>\n<\/div>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","manualknowledgebasecat":[125],"manual_kb_tag":[4486,4487,4488,4489,4490,4481,4482,4483,4484,4485],"class_list":["post-9936","manual_kb","type-manual_kb","status-publish","format-standard","hentry","manualknowledgebasecat-websites","manual_kb_tag-brand-mentions","manual_kb_tag-online-reputation","manual_kb_tag-reputation-management","manual_kb_tag-monitor-mentions","manual_kb_tag-competitor-monitoring","manual_kb_tag-google-alerts","manual_kb_tag-google-alerts-setup","manual_kb_tag-create-google-alert","manual_kb_tag-manage-alerts","manual_kb_tag-brand-monitoring"],"_links":{"self":[{"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/manual_kb\/9936","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/manual_kb"}],"about":[{"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/types\/manual_kb"}],"author":[{"embeddable":true,"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/manual_kb\/9936\/revisions"}],"predecessor-version":[{"id":9937,"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/manual_kb\/9936\/revisions\/9937"}],"wp:attachment":[{"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/media?parent=9936"}],"wp:term":[{"taxonomy":"manualknowledgebasecat","embeddable":true,"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/manualknowledgebasecat?post=9936"},{"taxonomy":"manual_kb_tag","embeddable":true,"href":"https:\/\/mybox.com\/help\/en\/wp-json\/wp\/v2\/manual_kb_tag?post=9936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}